It’s a ‘new era’ for crypto users who ‘trade anything and everything’ as Jito goes consumer, CEO Bruder says
The Block1h agoUpdated 1h ago

Smart Read
Jito founder Lucas Bruder told The Block that there's a new class of users coming onchain who "want to trade anything and everything."...
Key takeaways
- 1Jito founder Lucas Bruder identifies a new class of crypto users wanting to trade diverse assets beyond traditional cryptocurrencies.
- 2Jito is expanding toward consumer-focused products, signaling a shift from institutional infrastructure to retail-oriented trading platforms.
- 3The trend reflects growing retail demand for broader asset classes and trading opportunities within decentralized finance ecosystems.
Why it matters
This expansion signals maturing DeFi infrastructure targeting Indian retail investors who seek diversified trading options beyond spot crypto markets. Jito's consumer pivot could accelerate mainstream adoption and create new trading opportunities in the Indian retail segment.
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